I'm PJ Wycech, founder of 412 Freelancers in Pittsburgh. I step into your business as your marketing manager: strategy, execution, and management across channels, for a fraction of a full-time salary. You get 10+ years and $300M+ of paid media experience pointed at your growth, without the recruiting, onboarding, or overhead.
Start the conversationMarketing strategy and planning that connects spend to revenue, owned by one accountable person.
Paid media across Meta, Google, and TikTok, run or overseen by me.
Your existing agency and vendors managed for you, with someone senior checking the work.
Tracking and reporting you can trust, so decisions come from numbers, not vibes.
Creative direction for ads that fit your brand.
Hiring and training your in-house team, so the capability stays when you grow past needing me.
412 Freelancers' fractional marketing management fits businesses spending real money on marketing without a senior marketer in the building: owner-led companies, franchises, and growing brands. If you already have an agency or a junior team, PJ manages and levels them up rather than replacing them.
Rather talk first? Book a $5 intro call, credited back.